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Our Founder


For Piero, success is defined by how many people's lives he has helped transform. With over 15 years of experience in the fitness industry, he is an expert in fitness and nutrition and educating people on what fitness and nutrition can do to improve their overall physical and mental health.

He has a degree in kinesiology from Indiana Purdue University and is NASM, IFPA certified. He played NCAA D1 soccer and has been an athlete his entire life, and this has allowed him to work with a wide variety of fitness levels from beginners to professional athletes. 

Piero has been in every position in the fitness industry. He started out as a top personal trainer in a corporate company and went on to become fitness director and then a general manager. He has a passion for leadership and helping people become their best. 

Piero mentors hundreds of personal trainers and oversees gyms to help marketing, revenue, profits, and the art of promotion. His mission is to impact the entire fitness industry by molding trainers and gym owners to understanding not only the anatomy but to pay forward his steps of success to make personal training a career. 

Entrepreneurship has become a deeper passion of his now. Piero aspires to become a philanthropist and wants to make a difference in people's lives, starting right here in the heart of Houston. 

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